On The Glow Concealer
push & slide
Carry a whole pack in each of your bags, or tear off individuals for those hard to reach places. To open, push on the left side of the box to slide and reveal the pods inside :)
peel & dab
We made our pods to fit your finger's width, to avoid that icky makeup-under-the-nail feeling. Carefully peel the pod from the bottom and dab with your finger pad
apply everywhere
Apply and blend Kite with your fingers, anywhere you want to brighten, highlight or smooth — dark circles, blemishes, pimples, you literally can’t mess it up!
Parabens include butylparaben, isobutylparaben, propylparaben, methylparaben, & ethylparaben. Although paraben's negative effects are still being tested, paraben has been linked to breast cancer and environmental damage. Since we don't like risking it anyway, all our products are paraben-free :)
Cruelty-free doesn't have a strict FDA definition, but since we love our fuzzy friends, we choose to interpret this in the strictest possible way- we do not conduct animal testing at any point in our process, from raw materials to formulation and packaging.
None of our formulas contain animal-derived ingredients, so our vegan friends never have to choose between values and beauty - just one facet of us trying to be the most inclusive brand possible :)
When we say "for all skin types", we mean it - as a new start-up, we make sure to conduct as many dermatologist-led tests as possible on our formulas, to ensure that our formulas are truly safe for those with sensitive skin.
Fragrances are one of the leading causes of skin irritation, and given our job is to make your life as easy as possible, we make sure that none of our products have additional fragrance, so your skin can stay happy :)
We try to stay away from unclean ingredients, and given mineral oils are derived from petroleum and can clog pores, we've decided to cut it out!
We're on the makeup meets skincare vibe, and drying, irritating ingredients like alcohol just don't fit that mood. While some alcohols are skin-friendly, we prefer to formulate entirely without.
Just like for our vegans, we keep it real for our gluten-free babes. We exclude gluten to make sure that our formulas are as inclusive as possible for all people.
Pthalates have been linked to a range of health issues, from cancer to developmental disruption. While not yet banned in the US, the fact that it's banned in the EU is enough for us to follow suit!
Sulfates like SLS and SLES can be clogging and irritating to the skin, and the production of sulfate often takes a toll on the environment. This double whammy has led us to ban this ingredient in our formulas.
Testimonials
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“The only bad thing about getting Kite is that I no longer have an excuse to stay in for the night”
“I was running late and realized I forgot to put on makeup 😱. I put on some Kite in the Uber, and got to the office feeling SO relieved”
“OMG my best friend’s wedding left me in tears, makeup legit running down my face. I ran to the mirror and put Kite all over – what a lifesaver!”
“As a mom of two toddlers, I barely have time for coffee, never mind makeup. I keep a Kite in every bag so I'm never caught without a touch up on the go"
"Buy Kite to use after you sweat! Mine has been amazing for after a morning hike, so I can touch up in the car and show up to work looking like a fresh human"
Find Your Shade
Brought to you by real photos of real Kite babes